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Article marketing is easy with these five tips


Writing an article doesn’t mean putting your thoughts into words then typing and writing it. You must first capture the interest of your readers and then get them to continue reading. To send your message across, you need to get the attention of the reader, have a firm grasp of their interest, and pique their curiosity.

The main ingredient in creating an article is a large dose of creativity. While creativity may come naturally to many people, some writers run into a block or something to that effect that can be very frustrating, especially to seasoned experts. Many writers have literally torn their hair out when they get writers block and they just can’t seem to get their creative juices flowing!

Putting words into images in the readers mind is an art. A clear and crisp depiction requires a certain flair that only someone with a creative mind can provide. Similes and metaphors help a lot, but the way an article becomes entwined, word for word, sentence by sentence, and then paragraph by paragraph until it becomes a whole article, develops the essence of the article.

So, just what do you do when nothing comes to mind? There are no surefire ways to get the perfect ideas but there are easy ways to get your creative juices flowing. No one can guarantee you will have the perfect mindset but many methods may aid you in achieving that state of mind.

Here are five easy ways to develop the perfect (well almost!) mindset:

1) Keep a diary or a journal with you at all times. Ideas can be triggered by anything you may hear, see, or smell. Your senses are your radar in finding great ideas. Write all of them into a journal and keep it with you for future reference. You may also write down anything that you have read or heard. Another person’s ideas could be used to develop your own ideas and this is not plagiarism. Remember, ideas and creativity can come from anywhere; it’s the development of the idea that makes it unique.

2) Relax and take time to sort things out. A jumbled mind cannot create any space for new ideas. Everyone must have a clear mind if one wishes to have their creativity in full speed. Get rid of all obstacles that can be a hindrance to your creativity. If you are bothered by something, you cannot force your mind to stay focused.

3) Try to relax every time that you can. Think about your experiences and interactions with others. Your experiences are what shapes your mindset and your opinions which could be reflected on your writings. Try to discover yourself, find out what triggers your emotions. Discover what inspires you and what ticks you off. You can use these emotions to help in expressing yourself and your ideas. If you do, you can grow creatively.

4) Create a working place that can inspire your creativeness. Your working place can be quite a hindrance if you don’t feel happy or relaxed. Creativity comes from being in a good state of mind and workplace that causes distraction won’t be conducive in firing up your creative flow.

Surround your working place with objects that makes you happy and relaxed. You may put up pictures, or scents, objects that inspire, or anything that can get your creativeness cranking. A clean and well-organized workplace also rids your mind of distractions and unwanted hindrances. With a good working place, you can work in peace and never notice the time that passes by.

5) Set the mood. Setting the mood requires you to just go with the moment or to induce yourself to feeling what makes your mind works best. Finding out what makes you tick could help you find ways to get your creative juices flowing. Set the pace and tempo for your mood and everything else will follow.

There are many ways to set the mood. Some writers have been known to use alcohol (think Hemmingway!) or a little sip of wine to stir up the imagination. Some would like some mood music while others let the lighting of the environment create the mood.

Articles are a great way to improve your website SEO. If you are having difficulty with writing blogs or articles let the experts at Promo Xpertz help. With over 25 years of experience in marketing and PR, the Principal, Diane Carson, can take on your writing projects so that your website will organically rise to the top of Google search. Contact Diane at 636-399-7777, email or visit the company’s website at



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